WPA TV

WPA TV is designed to run fullscreen on the tv in the Ex Libris reception. Click ‘launch’ below start it.

Who are we?

WPA Pinfold is a branding and creative design consultancy. We specialise in delivering strategic, successful brand solutions and helping our clients succeed through design.

How long have we been delivering successful solutions?

We have more than 25 years’ experience working with a huge range of dynamic, internationally recognisable brands and organisations, from RWE npower to Tesco and Scottish & Newcastle. That means our experience is not only hands-on, hard-earned and high-quality, but gives us a vast richness of market knowledge and insight.

What is our creative drive?

In creative terms we are able to compete with the best in the world. We are committed to creating design concepts – rather than simply pretty pictures – that will motivate audiences. If design is fundamental to communication, then typography is essential to our design, executed with clarity and style.

Where do our strengths lie?

Our clients appreciate our talent for quickly understanding and interpreting the essence of their brand strategies and they love our ability to use our experience to apply those messages across a wide range of disciplines.

Which design disciplines do we cover?

We are a multi-disciplined consultancy, and have dedicated teams who work within each speciality – including corporate brand ID, marketing communi-cations, digital media, brand packaging and retail design – but are also flexible enough to adapt and combine to reflect the individual requirements of each of our clients.

What is our philosophy?

Keep it simple, do it well. The world of communications is complicated enough as it is, and becoming more intricate and multilayered on a daily basis. Design can be effective, stylish and distinctive without losing the ability to be straightforward and accessible.

And our proposition?

WPA Pinfold is a design and brand specialist with proven experience in taking design from the briefing meeting to the marketplace. We are design-led and market-driven. We are knowledgeable and reliable; challenging and straight-talking. We always aim to deliver above and beyond our clients’ expectations.

How do we deliver value for money?

Rather than impose our vision on our clients’ budgets, we start from the point of view that we should be adding value to the bottom line, by providing intelligent design within cost-effective specifications. We ensure that our designs are right for each market and we minimise costs by using common templates, avoiding duplication and making the most of the potential offered by digital media.

What about quality assurance and environmental compliance?

We take great pride in delivering consistent quality, and great care in the environmental sustainability of our work.

Over the past 25 years, we have worked with niche and multinational clients from a wide range of industries. Our client list demonstrates our breadth of market expertise and our ability to apply fundamental design philosophies to any marketing challenge.

WPA chARiTy

All of us at WPA Pinfold are aware of our privileged lives, in a world where so many people struggle just to survive.

Our chARiTy art event is one way in which we have been able to use our skills to add value by creating original works of art that are sold both online and at our auction events, which we have been holding since 2005.

All our employees and network of freelancers contribute and all proceeds go to our chosen charity that year.

charity

Our third chARiTy event was based around the theme of vision. The marketing materials created to promote the show explored the graphic language of light, form and colour. We produced an exhibition catalogue, posters, a range of unique button badges, internal way-finding and signage.

All the creative utilised the ‘graphic language of ophthalmology’ charts, used to measure visual acuity. The show was a sell out and raised over £5000 for Sightsavers. www.sightsavers.org

tHE ART

tHE ART show featured works of art created specially for the event by employees and friends of WPA Pinfold and the art was available to purchase, by auction, on the night.
All proceeds were donated to our chosen charity Chain of Hope, which provides essential heart surgery for underprivileged children throughout the world.
www.chainofhope.org

chARiTy

Our first chARiTy event took place in 2005. A unique exhibition of over 50 self portraits, artworks and t-shirt designs, it was co-hosted by eyestorm britart and raised over £6,500 for a number of charities.

Internationally renowned typographer Alan Kitching was commissioned to create the lettering for the event title. Other notable pieces included a self portrait made entirely of stamps and a large canvas of toy cars in the shape of the Union Jack.

WPA Sustainability Report

WPA accept that we must take responsibility and be accountable for the impact that our activities and decisions create on society and on the environment, we seek to continuously reduce these impacts.

In particular, we believe that a central objective of our approach to social responsibility must be a contribution to sustainable development. Download
our complete Sustainabilty Report.

Design Academy

WPA runs a Design Academy for students and graduates wanting to further their knowledge and education. It is an extended placement that will cover not only design fundamentals key to the industry and workplace, but also all five disciplines of the agency.

The Design Academy has a structured yet flexible programme, which will expose individuals to live briefs, brainstorming and project work. You will leave the academy with an excellent range of design work and experiences or even be offered a junior role in the company.

Hello, we’re an independent design consultancy with over 25 years’ experience in branding and marketing communications. We’re passionate about design, and rightly proud of our work.