WPA Pinfold

Our work Communicating the vision of a global wellbeing brand


Communicating the vision of a global wellbeing brand

As a global provider of nutritional supplements, Lifeplus encourages its customers to adopt a lifestyle approach to their health and wellbeing.

We created a vision and values book for Lifeplus partners and employees, launched to an international audience, at a global conference held in Germany.


The book explains Lifeplus’s vision and values in both English and German.

Tactile papers and a unique binding make the communication more memorable.

Thanks to the team at WPA we have made significant progress in evolving our brand identity to express all we stand for at Lifeplus. The quality of design, messaging and visual language has informed all we are doing to enhance our brand communications at every touchpoint. The team know exactly what we’re hoping to convey as a brand.